I am appointed chair of IAB UK Search Task Force

Wow. I am very pleased that I was confirmed Chair of the IAB UK Search Task Force.

I hope to carry on promoting the efficacy of search and it is interesting to look at search from yet another perspective, that of the UK and in some ways the challenge is to communicate with the big TV spenders that online is the way to go. This should be a relatively straightforward task and we have already narrowed it down to just three, maybe four initiatives.

So, thanksfor all those that voted and elected me as Chair and I hope that I can make a difference to the future of the UKs search industry.