Monday, October 10, 2005

Back to the blog...

I have been soo busy recently, I got out of doing the blog thing. I saw the blog as a potential mouth piece and also I enjoyed the book by Biz Stone of Google for writing and publishing "Who let the blogs out", as stated in my debut blog.

For my part I have been doing a lot with the business, changing things, refocussing that kind of thing and also, mainly streamlining and preparing the way forward. I have had some personal changes too and all these things have conspired to take me away from the blog.

In my opinion, sad though it is perhaps, and nothing to do with search, the best thing that has happened in the last few months is the IPOD Nano. I have of course met some very interesting people and done a few things myself and for the company, but I cannot talk about them.

Back to the blog, I am about to re-establish the Weboptimiser newsfeed and soon I will be commenting on the stories again. Thanks for those that have responded and I apologise to those readers that find spam appearing on my blog. I have done my best to take them out...

Saturday, April 02, 2005

New NetTracker Lite unveiled

Sane Solutions, developers of the NetTracker range of web analytics software, has announced the launch of NetTracker Lite.Jim Rose is a clever guy, builds up his user base, gives a way a free version, and when people realise the benefits of tracking as they surely will, he has already set up an upgrade path, giving value to his clients and his company.

New jobs search site launched

Indeed has announced the launch of, a new search engine for jobs.Good use of keywords in that press announcement! Should do well.

WebTrends acquired by managers and Francisco Partners.

Private equity funds provider Francisco Partners and members of the management team have entered into an agreement to acquire the WebTrends business unit of NetIQ.I thought this was going to be picked up by iProspect, what with all the cross promotion going on. NetIQ had been touting this around for a while, users are concerned about who is going to support the product going forward, hence why 'members of the management team' are included in the announcement - long term internet brand, should do well if managed correctly

Google snaps up Urchin

Search engine Google has announced that it has purchased web analytics system developer Urchin Software.
Cool product, urchin has some advanced features, we reckon that Google is going to give it away, which will dent the analytics market, but be very good for hard pressed internet marketeers. I just hope the users take a free product seriously enough, it was already one of the lowest cost. Yet at a cost to Google of $30m that makes it an expensive giveaway, if that is what happens. Respect in any case, cool product, munches through huge log files with ease.

Sunday, March 20, 2005

Support for Jamie Oliver and his Feed Me Better campaign

Sign up now and register a vote for the Feed Me Better campaign, click here to vote

Jamie's School Dinners is all about making radical change to the school meals system and challenging the junk food culture. Showing how schools can serve fresh nutritious meals that kids enjoy eating will make the difference. It is already too far gone that the only strategy left is to name and shame.

What we eat affects everything. Mood, behaviour, health, growth, even our ability to concentrate. A lunchtime school meal should provide a growing child with one third of their daily nutritional intake. But the processed junk foods served in most school dining halls these days don't. Read about the problem and act.

They say that "you are what you eat". Well, Feed Me Better applies to animals too. Check out this cool animation that explores the perils of factory farming. Take it a step further and learn more about the terror of factory farming at the

Finally if you have something to say and you are not sure how to say it, go to the top and email the PM.

Thursday, March 03, 2005

Yahoo! launches technology network

Yahoo! has launched a network that gives developers access to the company's technology.
Great news for everyone, open source is to be applauded by everyone.

Ask Jeeves provides search technology to Lycos

Ask Jeeves and Lycos have announced that Lycos has selected Ask Jeeves' algorithmic search technology to power search on
Teoma does it again! I have met Paul Gardi, Mr Teoma... As Senior Vice President of Strategy & Growth Initiatives, Paul Gardi is responsible for leading the development, communication, implementation and measurement of Ask Jeeves’ strategic business plan for the United States and internationally. He is also responsible for Ask Jeeves external communications regarding search technology. Prior to this new position, Gardi was senior vice president of search and general manager of Teoma. He was responsible for guiding Ask Jeeves’ search technology as well as the development, growth and integration of Teoma Technologies into Ask Jeeves, Inc. Gardi served as president of Teoma Technologies prior to Ask Jeeves’ acquisition of the company.

New .eu domain poised for launch

A new .eu domain name is expected to start a bidding war across Europe.
The rules of registration should be comprehensive and up to date, there have been several new extensions launched, some have worked out well. Should be nothing to worry about, if you want to protect your company name, just buy the url. Looking forward to see how this pans out.

New Clicklab technology combats click fraud

Clicklab has announced that it is making its advanced pay-per-click (PPC) click fraud detection technology generally available.
Interesting, protection from click fraud is definitely needed, even if you look at pay per click from a cost per acquisition basis, click fraud erodes margins and ultimately is set to upset Googles market, even Google CFO George Reyes recently told CNN: "I think something has to be done about (click fraud) really, really quickly, because I think, potentially, it threatens our business model."

Monday, February 28, 2005

"Digital divide" narrows worldwide

The "digital divide" between rich and poor nations is narrowing fast, new research claims.
Excellent news... The UN hopes that widening access to technology such as mobile phones and the net will help eradicate poverty

Net users concerns damage commerce potential

Phishing scams and stories about ID theft are damaging the potential of using the net for online commerce, a new report claims.
This is nothing new, buyer beware is the caveat applied to everything you shop, whereever you shop. There are scam artists in all industries and mediums not just online, in the real world and in nature too.

New 3D search engine from Inozon

A beta search engine from online services developer and provider Inozon aims to provide users with a new way to search the internet for products and information.
Yeah right! I get it, download a plug in to succeed. Won't happen. They'll have 10 users in weeks, good luck to 'em. Now if they harnessed the Macromedia plug in - idea waiting to be knicked!

Government unveils computer security alerts service

The UK now has a new rapid alerting service for home computer users and small businesses.
OK, watching brief on this one. We'll see if they manage to scare the market or sort it out. I reckon this will just feed the market place with worries, yet it needs to be done, there should be a way for people to find out. Virus's do damage business and it does cost money to fix. Or upgrade to an Apple computer!

Friday, February 25, 2005

Paid search interest drops

Shares in internet search engine companies have started to drop over the last week, adding fuel to claims that there may be a price bubble in the market.
Classically punters are trying to call the market, this is great news. It demonstrates that there is a market if the market is perceived to be controlled by investors, when we take a taxi and hear the driver is investing - as last time, that will be the peak of the bubble!

Cyber attacks hit Japan

The Japanese government has been hit by a series of unique cyber attacks, targeting the computer systems of high-profile ministerial offices.
This is all over the world, not just Japan. This has got to be something that someone could find a commercial solution for, afterall, fear sells, what is taking the time on this?

Top UK search engines revealed

Neilsen//Netratings has announced the country's top 20 search engines of 2004
In my view there are just not enough, we need more channels, more routes to market, not less, competition rules!

Councils urged to blog

Local councils are being told to get online and keep internet journals, or blogs, to bring local people together.
Too right, it is a great medium for communication, provided that the writers are not too uptight. Buy who let the blogs out and read all about it...

Saturday, February 19, 2005

News companies turn to RSS

RSS is transforming the way people receive news online, according to a number of media reports.
What happened to RSS? has it really taken off? It seems it is a technology too far, a technology that on the surface looks great, but in fact just does not motivate people to use it. A classic non sexy technology... Maybe the reasons are similar to those that are behind the delay of News companies introducing RSS readers. Hey maybe it is just about to take off, maybe this is what RSS is waiting for, lets wait and see... Thoughts?

Web giants bid for

Five internet firms, including Google, Yahoo, The New York Times Company, AOL and Ask Jeeves, are believed to have submitted final bids.
As I have said before there is a shortage of online channels and that is why there is a lot of interest in this - one of the last bastions, perhaps. But a sealed bid process is that really the way forward? I think that reflects on the management of the business and demonstrates that they do not care, they do not plan to run it, they are just looking for money, which is OK for the management, but what about the staff and then, as a result, the product itself. Will this signal a huge purchase followed by a huge disaster. What a caring world we live in.

Movie industry launches fresh peer-to-peer attack

The film industry has filed its second lawsuit in the United States against file-sharing networks.
Truly, madly, MAD!! Hey I know, lets stop the free marketing...

Nokodo offers domain name searches

Nokodo offers keyword searching against the most recently deleted domain names.
We live in an online world where all the great names are gone and mostly unused, I for one welcome the availability of a tool that lets us know where we can pcik up great domains...

Thursday, February 17, 2005

Macrovision tackles DVD piracy

Copy protection firm Macrovision has launched a new technology that will make DVDs harder to copy

Britons frustrated with ISPs

Many Britons are unhappy with their internet service.
I can vouch for that. BT openworld is one of the worse sites in the world. They offer a Mac service, then their engineers do not have any knowledge of what a Mac is!

Gates announces plans for IE7

Microsoft chairman and chief software architect Bill Gates has announced that a new version of the company Internet Explorer browser is under development.
Maybe they may rethink their compatibility with the Mac and start making some friends. launches speciality search service

Internet travel search engine has announced the launch of its newest search category: worldwide travel agent search by speciality.
Or if you call trailfinders, they will do it for you...

Saturday, February 05, 2005

Yahoo! Blogs beta for Japan

Yahoo! Japan has launched a beta test version of Yahoo! Japan Blogs

Aussie search engine surges in popularity

New Australian search engine Ansearch is reportedly proving popular with web users

Firefox 1.1 launch delayed

The release of the new Firefox 1.1 has been delayed

Women and elderly secure PCs

Older people and women are increasingly protecting their PCs from malicious internet attacks

Thursday, February 03, 2005

Weboptimiser wins award

Weboptimiser has been voted 14th fastest growing media company in the UK.
That is top in our field and I got to have lunch with Chris Ingram founder of CIA and Genesis. Great speech, nice bloke.

Women and elderly secure PCs

Older people and women are increasingly protecting their PCs from malicious internet attacks.
From the email I get, it is positively obscene. Wham, bam, no thank you spam.

Linux founder launches attack on software patents

Linux founder Linus Torvalds has attacked software patents.

ID theft scams on the rise

Identity theft fraud is on the increase in the United States.

Chinese search engine considers IPO

Top Chinese Internet search engine is reportedly planning to raise around $200 million (£106 million) in a US stock flotation this year.

Wednesday, February 02, 2005

spam, spam, spam...

Spam traffic soars by 40 per cent
Spam traffic is up by 40 per cent.
- More pills and sex than mortgages at the moment - apparently to reflect the lack of interest in financial services. However, now is the beginning of financial fever, this is the first of two quarters where finance goes bolistic! Beware financial spam is acoming.

Google becomes domains registrar
Search giant Google has become an ICANN-accredited registrar of domain names.
I thought they were already a top level DNS server... Certainly yahoo seems to get a lot of business through offering low cost hosting services and I believe that yahoo has been hiding this. Or at least this could be what Google thinks. In any case, I cannot see hwo they can lose? Worst case scenario, they are covering off another base in the look like Yahoo scenario - who still has a bigger business than Google.

CipherTrust rolls out security upgrade
Email security firm CipherTrust has launched an upgrade to its email reputation filter.
I always wonder if the whole spam thing was brought on us by email protection systems... Apparently this type of company employ former spammers. So it would seem that there is a career path for them, based on the argument that they need to employ people in the know. I saw that on the telly a while back, so it must be true.

Tuesday, February 01, 2005 adds People Search to search capabilities has announced the addition of People Search to its business search capabilities.
In my view this could be the beginning of something big. That is if they can see the value of setting up online communities. Hey guys at - give me a shout if you'd have me run that for you.

Bankrate renews content agreement with Yahoo!

Bankrate, the web based banking marketplace, has announced that it has renewed its operating agreement with Yahoo! Finance.
There goes another deal I would love to have, this is big bucks, man.

Microsoft officially enters search market

Microsoft has debuted the finished version of its own-brand search engine.
Should be an awkward experience.

InternetTrails launches new metasearch site

Virginia-based InternetTrails has unveiled a new metasearch site.
Yeah - another! No, seriously, more search engines allow us to look in new ways. New views provide new opportunities.

Friday, January 28, 2005

Ofcom examines possibility of internet regulation

Content on TV and the internet is set to move closer as the quality of video streaming technology improves
- should be fun to see how this pans out, every attempt to regulate has had difficulties so far, although when perpetrators are caught, there seems to be just a few offenders...

New Opera browser includes voice features
The latest version of the Opera internet browser.
OK so they can tick the box with another feature, but as it only works in certain situations, in a certain manner with a certain operating system - why bother - this is just a feature exercise for cheap PR

Ask Jeeves plans wireless search service
Ask Jeeves has revealed that it is currently developing a wireless search service for mobile phones.
Now this should be good, although I have read that the kids are using less mobile technology nowadays, but very obvious opportunity to get a fee per click and this can be shared with the operator, so this is a win / win. We'll see how this works, we might actually have an internet enabled feature that does something!

Amazon adds photographs to local search
Online retail giant has launched a new local business directory that supplements address and phone number listings with a photographic tour covering 10 major US cities, including Dallas New York, Los Angeles, Chicago and Boston.
- Now this is big news, really big news, this adds something different to search where search is literally mapping the real world. Wow things are starting to happen.

Thursday, January 27, 2005

Microsoft tackles Windows piracy

Software giant Microsoft has announced that it is taking action against people running pirated versions of its Windows operating system.
Here we go again, haven't they got enough money?

Google browser rumours resurface

Google has hired a lead engineer from Mozilla's Firefox browser department - denies rumours about producing their own browser
- haw haw haw

Kanoodle appoints new CEO

Here is what he said: "I'm thrilled to be able to lead Kanoodle as we redefine the sponsored links industry and set the standard for product innovation, program execution and advertiser satisfaction." I hope it is comes true Mr Podell - we need you to succeed.

iTunes sales booming

Software company Apple Computers has announced that it has sold more than 250 million songs via its popular iTunes music service.
Go Apple - I have met Steve Jobs!

Tuesday, January 25, 2005

Yahoo & Google video it whilst toolbar boosts traffic

Yahoo! announces video search tab

Yahoo! has announced on its blog that the company is integrating video search into tabs on the Yahoo! front page.
Visit Yahoo! now and you can try it out for yourself. I typed my name into it and found a lot of David videos which surprised me.

Google planning changes to AdWords

Google is rumoured to be about to announce changes to its AdWords pay-per-click search business.
Elsewhere there is talk of Google launching Video services, sames like a familiar me too, but knowing Google, they will make a good go of it.

Blog Search Engine boosts traffic

The Blog Search Engine, one of the premier search engines for blog entry results, has recently announced that it has increased blog searches by over 10 per cent.
This reads more like an expose of how to promote toolbars, 700 downloads is an enviable feat, but still not so many as I would want to talk about.

IE losing ground to Firefox

An increasing number of web users are turning to alternative web browsers as a result of safety concerns over security flaws in Microsoft's Internet Explorer.
Go Firefox! I know the guy who designed your logo.

Monday, January 24, 2005

MSN Dumps Yahoo, Google changes and Advertising

MSN dumps Yahoo! In favour of search beta

Microsoft's search results are now being provided by MSN Search (beta) rather than Yahoo!
After AOL moves away from Google to Fast (Yahoo!) now MSN moves from Yahoo to itself. We will be looking closely to see if Inktomi or Overture results (both Yahoo!) are contained with in the results.

Google raises search word limit

Google has reportedly increased the maximum number of terms allowed in a search query to 32
- and that can't be a bad thing.

French court rules against Google in keyword case

A French court has ruled that Google must stop using the trademarks of Le Meridian Hotels and Resorts to trigger keyword ads.
This is a good thing.

Search users confused by paid listings

One in six internet search engines users are still unable to tell the difference between unbiased search results and paid advertisements.

Friday, January 21, 2005

Internet marketing news

Thursday, January 20, 2005

Internet marketing news commentary

Boom for legal music downloads sector
The market for legal music downloads has taken off
With Apple selling 4.5 million iPods in the last quarter, this is hardly a surprise - but where are Sony on this, the creators of Walkman culture... It never ceases to amaze me that Sony and all of their R & D building the very best Walkman allowed Apple to walk in and just start selling iPods from under their noses. We know now of course that Steve Jobs - yep - I have met him - had all the contacts via pixar/disney, but hey didn't Sony. Sony - there is still time! Bring it on

blinkx unveils TV search engine
Search company blinkx has launched the first search engine that enables personal computer users to search TV across news.
This is an interesting one, I love their smart folders, not that this is a particularly new idea, but it is great to see intelligent agents at work within software, as part of the overall package and the package itself leaving it up to us to work out just what it is that you do with it, like so many other software - I'll come back with an example on this when I next stumble across - limited intelligence. By the way, I hope I can't find an example and that will be a sign that we have moved on. I guess I can always produce a retro intelligent agent....

Search firms team up to tackle blog spam
Search giants Yahoo!, Google and MSN have joined forces in order to fight weblog comment spam.
I know I am criticising my own news here, but heck you don't think I write the news do you? Anyone, does anyone know what this story is about...

Advertising boom boosts Yahoo! profits
Internet firm Yahoo! has announced that its fourth-quarter profits more than doubled at the end of last year.
When I have looked really closely at Yahoo profits in the past I have found that their profits are boosted by what appears to be sales of banner ads... this er, press release says that too. Conventional wisdom my side of the pond tends to suggest that banner ads don't work. Sales houses have shrunk, double click has well, clicked and when I look through the site I don't see many banner ads - is it my IP address, am I blind or has my BS detector come on, and there is something else I should be looking at... Where are they getting that kind of revenue from really? I would understand more and find it a lot more palatable if they said that it was following the acquisition of Overture and all that pay per click revenue was pulling in the dollars, that would be great for them to say that. Is that the case and they are shying away? go figure.

Saturday, January 15, 2005

Blog Debut

As a coalface online marketeer, I've been blogging for years. I just didn't know it. By posting on tech forums such as Webmaster World where I am known as perlcoder and Search engine watch where I try to hide my true identity by calling myself davidatweboptimiser and my entries at Ecademy and Ryze where I am known as me, I have done all the things that blogging is. But this is more direct, so maybe there is a difference and now I enter the world of real bloggers!

If you knew me at any of these places, you would have done very well, as I have not posted often. My wife describes me as a workaholic and I am a fully fledged techy, man manager and business owner. I am time poor. Visit my search engine marketing site. So why now? I reckon it is now that I feel I have put so much into the Internet and know so much about the way it works that I should develop a voice that goes beyond just coding and business, some way of talking outside, in a way that should not affect my relationships with the bank, investors, customers, competitors, colleagues, former employees, bosses, sons, former and current spouse. (Note: when my wife read this, she started referring to me as her first husband... oops!) If any of you read this, hello and if I put my foot in it, call me first and I'll edit it out! To an extent you could say that this has been the big limitation behind not going public with my thoughts and feelings in the past!

So now I can talk out loud the first thing I would like to do is congratulate Biz Stone of Google for writing and publishing "Who let the blogs out ". I thought Biz was a woman, but my wife merely pointed to the undoubtedly masculine photo on the back of the book and raised her eyebrows.... Anyway, it brought me right up to date with all the core sites out there and inspired me to set up this blog - his objective, I think, and that is why I am here working on my Apple laptop in the living room wearing my Google T shirt, while listening to my Google radio, and illuminating the whole, happy scene with a Google light. (Later, I'll go out in my Google scarf, but that's enough of that!)- I only have two types of T shirt and they say either Apple or Google. I have met Steve Jobs. (Wife: 'you said what?)

So my blog, what is it about? I often read the news on my search engine optimization site ( I know shameless keyword laden plug - but that is what bogs are about - hyperlinks to stuff). Often I read it for the first time like you would on the site - I don't write it. I find it really interesting. We have some really good coverage going on there and have done for years, we lost the first few archives (doh) and so here we are building it up again and already we have 1000's of pages in Google, so it's doing its stuff and it's all real, genuine and original apart from the things we make up which mainly occur on April 1st. Anyway, the point is that my blog is about that news. I have other news sites too, try this one: UK sport news, but I am not really a sports fanatic, but I have loads of things I am always bursting to say about my industry - internet marketing. So now, like it or not, here I go. I plan to write about what I think needs to be said.

Naturally I hope you enjoy my blog. Thanks for reading, I look forward to seeing you again, soon.