Search standards at the IAB

At last my first standard has been ratified and approved by everyone at IAB UK, SEMPO and DMA - it has taken six month to agree three crucial points hoorah! OK, so now we are going to work out a joint press release and release the details of it in the first or second week of July. In the meantime we (hopefully) going to design a logo and a set of words aimed at search engine marketing companies, explaining how they can promote their compliance to the guidelines.